The Business Impact of Scent
Create an unrivaled experience
This independent research of consumers across five countries explores the true business impact that scent plays in creating a connection between a brand and consumer. Learn how people feel about smells and how they behave as a result. The key findings are summarized in this conversational report for businesses looking to evolve.
Discover how to offer a total, multisensory experience that increases footfall and repeat visits, drives deeper emotional connections, increases dwell time, improves perception and creates strong brand affiliation.