Every automotive purchase is driven by the customer experience. From the moment they walk through the door, the customer journey begins. Deliver a fully immersive buying experience by maximizing positive emotional responses and strengthening your brand by unlocking the power of scent.
In this report you will learn how to:
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To help you better understand the impact of scenting on buyer behaviors in your showroom, Ambius commissioned independent research to explore the true value and impact that scent can play in reaching your primary target - the consumer.